Adventure Apes’ CEO and Finland’s sustainability ambassador 2025 Heidi Savolainen delivered a video keynote at the Visit Finland STF seminar, sharing insights on regenerative and community‑driven approaches to sustainable tourism; her message emphasized practical actions that small operators can take to make tourism both responsible and beneficial for local communities
We warmly congratulate Teemu Tuomarla on being named the next Visit Finland’s 2025 Sustainability Ambassador — his work at demonstrates how tourism businesses can strengthen biodiversity through concrete nature actions, sets a powerful example for the whole sector.
